{"id":6484,"date":"2023-11-13T12:01:23","date_gmt":"2023-11-13T11:01:23","guid":{"rendered":"https:\/\/www.usyncro.com\/?p=6484"},"modified":"2024-07-10T12:58:43","modified_gmt":"2024-07-10T10:58:43","slug":"alejandro-sanchez-lidera-la-expansion-comercial","status":"publish","type":"post","link":"https:\/\/usyncro.com\/?p=6484","title":{"rendered":"ALEJANDRO S\u00c1NCHEZ LIDERA LA EXPANSI\u00d3N COMERCIAL"},"content":{"rendered":"<p><strong>La compa\u00f1\u00eda tecnol\u00f3gica impulsa su crecimiento con profesionales seniors especializados en la actividad log\u00edstica, el transporte y la tecnolog\u00eda.\u00a0<\/strong><\/p>\n<p>Usyncro, la tecnol\u00f3gica espa\u00f1ola especializada en digitalizaci\u00f3n log\u00edstica, contin\u00faa su apuesta estrat\u00e9gica por la sostenibilidad del sector a nivel global. Para ampliar el alcance de los Corredores Digitales implicando a las autoridades aduaneras, ha creado una red de Distribuci\u00f3n en el continente americano, liderada por su \u00faltimo fichaje: Alejandro S\u00e1nchez, directivo con experiencia en el sector retail, la innovaci\u00f3n y la transformaci\u00f3n tecnol\u00f3gica.<\/p>\n<p>S\u00e1nchez es licenciado en Ciencias Econ\u00f3micas y Empresariales por la Universidad Aut\u00f3noma de Madrid y marino mercante por la Escuela Superior de la Marina Civil de La Coru\u00f1a. Comenz\u00f3 su vida profesional en Arthur Andersen en la Divisi\u00f3n de Consultor\u00eda especializ\u00e1ndose en Distribuci\u00f3n y Consumo y, posteriormente, se incorpor\u00f3 a Centros Comerciales Continente (Carrefour) como Product Manager en el momento m\u00e1s expansivo de la Distribuci\u00f3n en Espa\u00f1a.<\/p>\n<p>Durante ocho a\u00f1os, ocup\u00f3 la responsabilidad de la \u201cDistribuci\u00f3n Moderna\u201d de The Coca Cola Company (Iberian Division). Ha sido director general del canal offline en Mary Kay Cosmetics y Tupperware Brands hasta que en 2012, se enfoca en el desarrollo del canal online y la econom\u00eda digital, asumiendo la direcci\u00f3n general de Hailo y Catawiki, primera plataforma online de subastas de Europa y Contents.com, plataforma internacional de creaci\u00f3n de contenidos mediante IA. Adem\u00e1s, desde hace m\u00e1s de 15 a\u00f1os es profesor de la asignatura de Distribuci\u00f3n en el Centro Universitario Villanueva.<\/p>\n<p><strong>USYNCRO CREA UNA RED DE DISTRIBUCI\u00d3N DIVERSIFICADA<\/strong><\/p>\n<p>Usyncro ha puesto en marcha una amplia red de colaboradores y distribuidores. En Espa\u00f1a ya cuenta con partners estrat\u00e9gicos en el \u00e1mbito tecnol\u00f3gico como Stratesys o Eviden (Atos); sectoriales como ASTIC o BCL; y especializados como Ayming o Imeanticipa, entre otros.<\/p>\n<p>Latinoam\u00e9rica, como mercado estrat\u00e9gico para Espa\u00f1a, ha sido una de las prioridades en la expansi\u00f3n de la compa\u00f1\u00eda. De la mano de ALACAT, la asociaci\u00f3n de Agentes de Carga de 16 pa\u00edses de LATAM y Caribe, Usyncro supera la decena de partners en el continente americano, incluyendo a Navilogistics Corp, en Estados Unidos. Actualmente, se encuentran trabajando en la creaci\u00f3n del Corredor Digital entre M\u00e9xico y USA, implicando a las autoridades de ambas regiones. \u00a0<em>\u201cAbordamos un reto importante en el \u00e1mbito log\u00edstico y el transporte, donde la innovaci\u00f3n debe ser punta de lanza para la eficiencia y la sostenibilidad de la cadena de suministro. La red de distribuci\u00f3n en marcha es una muestra del inter\u00e9s que estamos encontrando en esta apuesta hacia una gesti\u00f3n basada en la colaboraci\u00f3n entre actores y la interoperatividad de sistemas\u201d,<\/em> comentaba <strong>Alejandro S\u00e1nchez<\/strong>, nuevo VP Comercial.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La compa\u00f1\u00eda tecnol\u00f3gica impulsa su crecimiento con profesionales seniors especializados en la actividad log\u00edstica, el transporte y la tecnolog\u00eda.\u00a0 Usyncro, [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":6485,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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